A girl, born in 1362, who founded the first Iranian electronic supermarket, is CEO of one of the best group discount sites in Iran called “Takhfifan”. Here we talked to her about her business.
The idea of group purchase was not easy in the beginning. It is difficult to persuade a group to buy a product and receive discount. Was the beginning hard for you?
We included a discount in this kind of purchase with which no one was familiar. That is we offer discount not only on the product but also on service.